Lawn mower primer

An increasingly popular lawnmower manufacturer known for its commercial, professional-grade walk-behind mowers is experiencing a surge in demand for its products from an unexpected segment of the market: homeowners. Better Outdoor Products believes this response is due to some homeowners' desire for well-built machines that deliver greater productivity than push mowers without the heavy weight and large size of tractors and zero-turn mowers.

Better Outdoor Products president Gary Patridge attributes this growth to an unfulfilled niche in the market.

"We get calls everyday from people who are looking for something better than a 21-inch push mower," he says. "Many of our customers have previously owned various types of riding mowers and tell us that most are too heavy or that they are awkward to operate. They want something faster, lighter and easier to operate that delivers a push-mower quality of cut in a reasonable amount of time."

It's a company that combines professional quality lawn care products with a unique cost-saving purchasing program that's unlike any other in the industry. And now Better Outdoor Products is offering an exciting new product option to consumers. Just launched this month, the Quick 44 Samurai is the newest in a series of commercial-grade walk-behind mowers that is designed to provide professional quality yard work, yet be affordable enough for homeowners and small landscaping contractors. Inspired by their popular Quick 36 platform, the new hydrostatic-drive Quick 44 Samurai offers all of the easy-to-use features of the original Quick 36 design with a 16 HP Kawasaki KAI engine and a new productive 44-inch cutting width.

The fabricated

swept-tunnel Quick 44

mowing deck runs a

blade tip speed of

18,600 feet per minute,

making it one of the

cleanest cutting mowers

ever made. Loaded

with features not available

on other brands, Quick

44 Samurai delivers the

renowned power of

Kawasaki motors in a

compact, dependable

and easy-to-use hydro walk-behind. All versions of the

company's popular Quick-series mowers include realworld

benefits like hydrostatic drive and electric starting

combined in a lightweight and compact design.

"Instead of investing money into expensive layers of

distribution, Better Outdoor Products has instead

chosen to spend money on the product itself," says

Better Outdoor Products owner, Gary Patridge, a

30-year veteran of the outdoor power equipment

industry. "It's a distinction that Better Outdoor

Products' customers have embraced with great

enthusiasm."

The Quick 44 Samurai is light and easy for beginners

to operate; yet it's tough enough for daily use by

professionals.The Quick 44 Samurai sells for $2,995, plus

shipping. For more information on all Better Outdoor

Products, accessories or service parts, visit

www.betteroutdoorproducts.com or call toll-free

1-866-290-7295.